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How A Little Known Concept From Sun Tzu’s Art Of War You’ve Never Heard Can Apply To Your Sales Pipeline
Anyone who has ever been involved in selling something knows that there are so many things that can influence the deal. Experienced sales teams use formal gates and stages to communicate the progress in their pipelines. Ultimately these forecasts are reported to Wall Street. Public companies ask sales teams to not only forecast the size […]
Read MoreTalking to Jeff Lunsford, Chief Executive Officer of Tealium
As part of our commitment to provide our customers with the leading marketing technology providers, Lima Consulting Group partners with the leading innovators in the industry. Our partnership with Tealium is another demonstration of how LCG can help marketers reach a higher return on their marketing technologies. We recently had an opportunity to interview Jeff […]
Read MoreCarahsoft and Lima Consulting Group, Working Together to Offer the Government Sector a Better Online Marketing Experience
With the ever-expanding market for web analytics, it is important to take a step back and look at the big picture. More than ever before, it has become essential to both qualify and quantify consumer driven data. Whether the goal is to increase sales, hone in on a market segment, or improve a product offering, […]
Read MoreLima Consulting Group among fastest growing companies, according to Philadelphia 100
On October 24, 2012, Lima Consulting Group (LCG), an international digital marketing firm based in Malvern, was named to the prestigious Philadelphia 100 list. The Philadelphia 100 has been the hallmark of entrepreneurial achievement in the greater Philadelphia region since 1988. The project, which is run by the Wharton Small Business Development Center, The Entrepreneurs’ […]
Read MoreTerrific Infographic on SEO
I was impressed with this graphic from Search Engine Watch on SEO. Click on the graphic to blow it up. It’s about the most compact graphic I’ve seen on the variables associated with conducting an effective Search Engine Optimization initiative. Great job on this!
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