Management

In 2004, Paul Lima founded Lima Consulting Group, a digital marketing consultancy whose mission is to help their customers transform their digital futures by developing, deploying and optimizing sustainable, competitive advantages.  LCG employs approximately 35 Digital Marketing professionals in the US, Brazil, and Uruguay.  Lima Consulting Group has twice been recognized as one of the fastest growing privately held firms in the Philadelphia Region and has served customers such as Citibank, Toyota, the US Department of Defense, and the Canadian Postal Service.

Prior to starting Lima Consulting Group, Paul spent seven years in the financial services industry.  He held various positions at SEI Investments (NASDAQ: SEIC), a $5 Billion dollar company, where he developed business, marketing and technology strategies and was responsible for new product development and service offerings.

Mr. Lima served in the US Army for seventeen years in various active duty and reserve roles.  Mr. Lima is a current board member and Chairman Emeritus of the Greater Philadelphia Hispanic Chamber of Commerce and is the Vice Chairman for the Institute of Operations Research and Management Sciences committee on Analytics Maturity.

He earned a Masters Degree in the Management of Technology awarded jointly by the University of Pennsylvania’s School of Engineering (SEAS) and the Wharton School and holds a B.S. from the United States Military Academy.

Managing Partner - USA

Paul Lima

Paul Lima – Managing Partner

Managing Partner - Brazil

Fabio Peçanha

Fabio Peçanha – Country Manager

When the digital banking era arrived in Brazil for the first time in 1999, Fabio was one of the very first people there, shepherding in one of the first steps in Brazil’s continuing modernization.

Over the years Fabio has run the digital marketing departments in Brazil for Santander, Citibank, HSBC, and was also an integral part of Submarino.com in its very early days.  He joined Lima Consulting as a partner in 2012.

Fabio is now the country manager for Lima Consulting in Brazil, and is responsible for business development as well as client services in the country.  He speaks English and Spanish and is a graduate of FAAP University in Sāo Paulo.

Head of business development in Brazil, Fabrizio is business renaissance man.  A graduate of Babson University in Boston, Fabrizio manages multiple business in vastly diverse markets such as livestock, consumer transportation, and now as a partner in LCG, consulting services.

Fabrizio also has extensive marketing experience from managing named accounts at Unilever Brazil.  He is also a graduate of FAAP university in Brazil and speaks English and Portuguese.

Managing Partner - Brazil

Fabrizio Haas

Fabrizio Haas – Managing Partner