Supply Chain Management

An Oracle and NetSuite partner’s assessment on today’s acquisition. Why Oracle gets more than a Cloud ERP solution in their acquisition of NetSuite

I began the partnership for my consulting firm with NetSuite in 2006 and with Oracle since 2011. Today’s announcement is exciting and a long time coming. Today, Lima Consulting Group is one of only about 12 partners that were brought through the Maxymizer and Responsys acquisitions into the Oracle Marketing Cloud’s partner network on a …

An Oracle and NetSuite partner’s assessment on today’s acquisition. Why Oracle gets more than a Cloud ERP solution in their acquisition of NetSuite Read More »

Coremetrics purchased by IBM puts Web Analytics in the mainstream

3 Analytics Predictions from the Coremetrics acquisition

1. Coremetrics will explore ways to more tightly integrate their analytics platform into the WebSphere platform, dashboard and portal.

2. Coremetrics will close the loop between pre-click analytics with post-click analytics.

3. Coremetrics will find ways to micro-personalize content and ads.