Optimize Video Performance

With video becoming an important online medium, SiteCatalyst offers you the most
advanced video measurement and reports you can find.
Mobilize Your Marketing

Accurately identify mobile visitors and their device capabilities to deliver the right
mobile experience.
Measure Web 2.0 Effectiveness

Increase the relevancy and effectiveness of the latest Web 2.0 tools by
optimizing: social networking, consumer reviews, blogs and more.
Improve Conversions

Gain critical insight with conversion reports showing detailed information
on purchasing metrics, customer loyalty, campaigns, visitor profiles and more
Instant Decision Making

Set up automatic notification of event triggers when your key metrics
exceed or fall below expectations.

Boardroom-ready downloadable reports in PDF, Excel, Word, and HTML formats
Extensive collection of ready-to-use, popular reports including Page Summary,
Next Page Flow, Fallout/Form Abandonment, Geo-segmentation,
Conversion Funnel, Cross Sell, and more
Custom reporting, which enables you to measure any event that occurs
on your site
Drill-down reporting to answer complex web analytics questions
Robust calendaring function for quick and easy selection of both preset
and user-defined date ranges.
Report-suite-level calculated metrics, giving all users or specific users
access to the same KPIs

Improved visitor identification for accurate profile of mobile audiences
Mobile-specific collection enhancements for accurate data capture from
a variety of mobile devices
Mobile device reporting from extensive library of device profiles to
uniquely identify specific mobile device types and manufacturers
Geo-location and carrier identification for more accurate mobile marketing
campaigns specific to countries and carriers
Mobile bookmarks and dashboards access via mobile Web login.
Mobile email report delivery in mobile-friendly format for easy reading
on mobile devices

Flatter navigation, offering fewer clicks to your destination
Product search—easily find reports, features, and Help from
anywhere in the product
Publishing Lists to easily manage recipients of scheduled reports
across thousands of report suites
Lockable dates to prevent rolling periods in scheduled reports
Omniture University self-paced training video modules, user manuals,
and white papers for self-paced learning
A Knowledge Base of thousands of questions already asked by
other SiteCatalyst users

Eleven video optimization reports
ActionSource™ method for natively tracking Flash applications used
with the ActionScript programming language (Adobe Flash and Flex)
Eliminate dependencies on JavaScript for Flash tracking through
the use of native ActionScript analytics
Full support for popular media players including Windows Media Player,
QuickTime, and RealPlayer
Only one server call per video, minimizing network chatter
Video engagement and milestone tracking built into reports
Ability to find sweet-spots for ad placement by seeing the most
viewed video sections
Class-based implementation for Flash and Flex video players, allowing
for easier, faster deployment

Segment data from a report suite and create a new suite to hold the data
Geosegmentation reports to understand the geographic
dynamics of Web audience
Create real-time segmentation of all online data and define an unlimited
number of visitor segmentation rules
Create real-time segmentation of all online data with an unlimited number
of visitor segmentation rules

Data Sources Manager to integrate multi-channel or offline data with
data collected on the Web site
SOAP-based open standards Web services API for real-time reporting
Integrate Web analytics data with in-house reporting tools
Data Extract and Excel Client options that enable you to export
SiteCatalyst data into Excel