Our partner, Adobe, buys Neolane to extend the Dig...

We called this possibility in our annual predictions for 2012 and 2013. This is a great acquisition for Adobe and one that Lima Consulting Group supports. A 600 million dollars investment to acquire the market leader in cross-channel campaign management which allows …

Award Winning Social Media Marketing Author Joins ...

Malvern, PA – June 17, 2013 – Today, Lima Consulting Group of Malvern, PA, announced they have brought on award-winning social media author, Liana “Li” Evans to join their growing team. With the convergence of social media marketing, …

Salesforce acquires ExactTarget and puts their fin...

Congratulations to our partners, SalesForce (SFDC) and ExactTarget (ET) on their recent announcement.  Today, Salesforce announced that they would acquire ET for $2.5 Billion and the action was unanimously approved by both Boards of Directors.  This is the …