LinkedIn Hyper Growth in Brazil

This week LinkedIn announced they had reached a new milestone, 100 million professionals worldwide using their service.  Although further proof of the power of social/professional networking online needs no more validation at this point, the infographic they released …

Tips For Targeting Latinos Online: New at #SESNY

Day 2 at #SESNY kicked off with a groundbreaking keynote. But wait. Let’s rewind. Earlier this month, I had the pleasure of interviewing Paul Lima of Lima Consulting on the topic of Digital Marketing To Latino Users. The Q&A was …

SES New York 2011 Powerpoint Presentation

Paul Lima presents at “Analytics for Latino Markets” and taking the proper approach to segmenting your markets and how to capture success with the growing use of social media by Latinos. 2011.03.21.ses.nyc   View more presentations from Lima …

SES NY: The Latino Market Goes Mainstream?

By Adrian Carrasquillo, Fox News Latino Read the original article here   Amidst the bustle of the throngs down Avenue of the Americas in New York City, a conference in the Hilton hotel is adding a Latino touch. SES …

3 Tips for Reaching US Hispanics Online

It should come as no surprise to anyone working in digital or conventional marketing that Hispanics are an extraordinarily important and growing demographic. How can marketers reach Hispanics effectively? Longtime marketers know that using demographic profiling to generate …

Digital Marketing To Latino Users: Paul Lima Inter...

Search Engine Strategies has been part of the search marketing conference landscape for over a decade. With a powerhouse trifecta of outstanding speakers, crowds in the thousands, and a three-day agenda of sessions ranging from über techtastic to super social-chic, …